Northern Michigan Land Brokers

Rob Sullivan

Associate Broker, Office Manager

I was born and raised in Marquette, MI. My father, Bob, has been in the Real Estate business for almost 30 years, so I grew up learning about Real Estate. In 2002, Bob started Northern Michigan Land Brokers as the Broker/Owner. I soon joined the business, and now manage the Marquette office. I obtained a Real Estate Salespersons license at the age of 19 and my Associate Brokers license at the age of 24. I have been in the business for 15 years now and feel that I have the perfect combination of youth and experience. I have experience with all types of Real Estate transactions, but specialize in vacant land, waterfront, and large acreage residential and camp sales. These categories require specific knowledge and experience to be successful. I spend more hours working with these property types than any of Agent in the business and I have a huge knowledge base as proof of that. I’ve worked to put our office at the top of land sales in the Upper Peninsula every year. I have extensive experience working with large timber companies and large private investors. I approach Real Estate from a consulting and Client based viewpoint rather than acting as a salesperson. I offer a variety of services to my Clients, many of which are free of charge to Buyer and Seller Clients:

  • Broker Price Opinions
  • Property Evaluation and Consulting
  • Timber Harvest Consulting
  • Marking Property Lines and Corners
  • Detailed Property Mapping
  • Property Management including Rental Management
  • Real Estate Investment Consulting

Above all, I value honesty and a moral approach to the Real Estate business which I find that my Clients see as a breath of fresh air. I take my responsibilities in representing people’s largest assets very seriously and I’m grateful to be in a position to help others with their most significant financial decisions.


“A recreational land purchase was something I contemplated over the course of several years before I actually committed to doing it.  I first contacted Rob Sullivan at Northern Michigan Land Brokers in 2009 about a property we were interested in and asked multiple questions about the property and surrounding area.  His response was immediate and thorough.  I decided to wait.  I contacted Rob again spring 2013 about another property.  I entered into a contract, paid the earnest money, then got cold feet at the last minute.  Finally toward the end of 2013 into 2014 we found the property we wanted and contacted Rob again.  The deal got done and my family and I have been very happy with our purchase. In a time where Rob could have lost patience and chose not to return calls or emails he remained diligent and professional through the entire process quickly responding to calls and emails and answering all of my questions.  I am very grateful for his knowledge and excellent customer service.  Northern Michigan Land Brokers is highly recommended.”
Jason Laughlin – Vacant Acreage Purchase

“Donna and I had a very short window to find a home in the UP due to the fact that we sold our home down state the 1st day it was listed. Rob worked tirelessly to help us find the right type of property we were looking for. Just as important he steered us away from places he thought would not be suitable for us. Rob’s knowledge of the Upper Peninsula from weather to wildlife, utilities or lack thereof came in very handy in helping us make our decision. He made the process enjoyable in trying times, he was was very patient with us as we were not familiar with the areas even when we asked dumb questions which I’m sure there were plenty of. We spent a lot of time driving around the UP looking at all types of properties and Rob’s knowledge of the Western UP was more than obvious. We would highly recommend anyone especially those like us who were not familiar with the area to contact Rob Sullivan with Northern Michigan Land Broker in Marquette.”
Bob & Donna Zarb – Home Purchase